PROPER and Eat Real were born out of a belief that healthy snacks should taste great. In 2021, they joined forces as WARP to fire up the healthy snacking revolution to set the bar for how better, more sustainable, snacking is done. In coming together, they supercharge their vision to take better-for-you snacking global. So, there has never been a more exciting time to join the team.
WARP wants to set the bar for better, more sustainable snacking. Their strategy includes using sustainably farmed ingredients, producing palm oil free products, reducing the amount of packaging, lowering their carbon footprint, and adding recycled or renewed content to the packs. Eat Real’s portfolio includes chips made from quinoa, lentils, hummus, and vegetables in an on-trend range of flavours. PROPER is known for their delicious popcorn flavours and their variety of lentil chips. It was the first B Corp certified snack company in the UK.
A team of 50 people is headquartered in London and as the UK business is growing immensely, the company is now looking across borders to further expand. A shiny new factory is in Nuneaton. Focus regions for the upcoming period are the Benelux, Ireland, and Germany.
In The Netherlands, products are currently distributed by Bickery in Albert Heijn and Jumbo. WARP is now looking to build a team in The Netherlands to further establish and grow the brands in the Benelux. The company’s culture is all about keeping it real. Communication is open and honest and one of the main values is to do good for the environment, people, and the community.