https://peopleselect.nl/opdrachtgevers/reckitt-benckiser/head-of-marketing-trade-marketing-benelux/
People Select

Head of Marketing & Trade Marketing Benelux

Head of Marketing & Trade Marketing Benelux
8+ years
Anderlecht | 03 dec

Job description

The Head of Marketing and Trade Marketing Benelux focuses on advancing the categories for the Hygiene Home division, which includes brands like Vanish, Cillit Bang, Calgon and Air Wick. You ensure all available data and insights are translated into practical projects which benefit both RB and the client. You focus on excellent execution of local marketing initiatives, such as launch plans for innovations, communication plans (ATL and BTL) and in-market activations. It also entails bringing the social and sustainable purpose of the different brands come to life. This means taking pride in emphasizing the unique proposition of each brand, where possible linked to a social cause. You have strong business acumen, take full P&L responsibility and are keen to advance business cases and perfect the execution and activation. A pragmatic and reflective approach to the further development of the categories is ideal to be a success.

 

The organisation offers

  • Managing the unique combination of Marketing and Trade Marketing at a dynamic A-brand market leader in different categories
  • A driven, young team of colleagues to develop
  • The ability to truly speed up projects to grow the business
  • An international, fast-paced working environment
  • A full time position with excellent working conditions and international job perspectives

 

Candidate profile

  • 8+ years of Marketing, Trade Marketing and/or Category Management experience in FMCG, preferably with a portfolio of A-brands
  • Management experience and proven leadership skills are a must
  • Knowledge of both the Belgian and Dutch market is a plus
  • Pragmatic, results driven, entrepreneurial
  • Excellent analytical and strategic skills
  • Flexible and pro-active, fits in a highly dynamic organisation
  • Excellent command of English, other languages are a plus

 

Competences

  • Management & coaching
  • Market- and customer orientation
  • Information analysis
  • Persuasiveness and impact
  • Flexibility
  • Results and quality orientation

About the organisation

Reckitt Benckiser is an innovation driven, global force FMCG-producer that is well-known for stand out products in Health, Hygiene and Home. RB’s portfolio includes many leading A-brands like Vanish, Durex, Finish, Veet, Strepsils, Dettol and Cillit Bang. The company is the undisputed market leader in most of their categories.
Read more about Reckitt Benckiser

"At Reckitt Benckiser everything is possible. Tomorrow."
Gijs Krimp
General Manager Home & Hygiene Benelux

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