Life is better when people feel fit, healthy, and confident. Being fit can be achieved in many ways, Body&Fit offers a wide variety of products to meet everyone’s specific needs. It is their mission to inspire the world to live a fitter and healthier life. They aspire to make sports nutrition and a healthy lifestyle accessible to everyone, so that personal health and fitness goals can be achieved more easily. The extensive product portfolio includes products like protein powders, energy bars, shakes, fat burners, super foods, vitamins, and food supplements.

The Body&Fit business started in Heerenveen and has been active in the nutrition industry since 1995. Currently, they are proud to be a market leader in their category. The company offers innovative sports nutrition, expert advice, and world class service to a growing number of customers. They also have a growing community of ambassadors who share their personal fitness stories on socials and inspire others to reach their fitness goals.

In 2017 Body&Fit joined Glanbia Performance Nutrition (GPN), an Irish world leader in innovation and new product development with a rich heritage in the sports nutrition industry. Other brands are Optimum Nutrition, SlimFast, Amazing Grass, Nutramino, BSN, Isopure, think! and ABB.

Body&Fit products are sold directly to consumers via their own e-com platform and is also available at retailers, and marketplaces. Further growth in all relevant channels has key focus for the upcoming years.

Company culture

The Body&Fit team has 115 office team members in total. The Dutch head office is based in Amsterdam and has a modern, scale-up vibe. The atmosphere is inspiring, dynamic, and fast-paced. Employees are entrepreneurial, self-starting, flexible, driven, ambitious and like to take initiative. The team is young and includes many different nationalities, so the office has an international ambiance.

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